About this project:
AKG Consumer Division. In the world of pro audio, AKG microphones and headsets have been synonymous with excellence for several decades.
Task: One of the most prestigious products AKG ever launched. We were happy to produce two videos (a product and a lifestyle video), create print ads, work on the packaging and create special 3D content for a holographic display in London. Our pr-department organised a pre-launch event for journalists and took care of positioning the K3003 in a great variety of Austrian newspapers and magazines to create extra buzz and make the launch a real success.
THE K3003 – FILM:
K3003 – Press Event Vienna:
K3003 @ IFA Trade Show:
3D HOLOGRAPHIC INSTALLATION:
Special 3D content was created for this innovative & extraordinary way of advertising to promote the product launch in London.
SCREENSHOTS – EXTENDED TEASER VIDEO:
SCREENSHOTS – LIFESTYLE VIDEO:
K3003 – Making Of Video
Get some insight of the challenging rooftop shooting for the K3003 Lifestyle Video.
BEHIND THE SCENES: